1Why Video Needs a Different Kind of CDN

Why Video Needs a Different Kind of CDN

Video is the largest downstream traffic category. Video applications accounted for approximately 76% of all mobile traffic by the end of 2025, and they are projected to comprise 82% of all internet traffic by 2026. It’s also the category most sensitive to infrastructure speed. If a page loads a little late, users get frustrated. If […]
1Foundational Video Streaming Infrastructure: The Three Pillars

Foundational Video Streaming Infrastructure: The Three Pillars

Video streaming is a category of its own in the digital world. Where traditional web applications move small, transactional payloads, streaming demands continuous delivery of massive files to audiences that may number in the thousands or millions at once. A single HD feature film, encoded into multiple formats and resolutions, easily multiplies into tens of […]
134% More Organic Traffic After Tailored CDN Configuration for Bot Whitelisting

34% More Organic Traffic After Tailored CDN Configuration for Bot Whitelisting

Challenge During Google’s algorithm updates, Googlebot often ramps up crawl activity to re-index affected sites. Our client’s anti-hotlink system was tuned to block requests exceeding a fixed rate per IP, a rule that typically stops botnet traffic and abuse. However, this system did not distinguish between Googlebot and harmful bots. When Googlebot’s frequency exceeded the […]
111% Retention Rate Increase After Implementing Custom Multi-Bitrate Feature

11% Retention Rate Increase After Implementing Custom Multi-Bitrate Feature

Challenge When internet speeds fluctuate, video buffers or crashes, causing many viewers to abandon their sessions before the video finishes. This results in a poor experience, a higher bounce rate, and a significant drop in engagement – directly affecting ad revenue. The client, who’d been using our CDN for optimized delivery, needed a way to […]